Why Hair Care Products and Salons are Smart Investments

hair washing at a hairdressing salon

The global hair care market is worth more than US$80 billion so far in 2018. Hair care is currently leading the beauty business, responsible for 24% of the total value of the personal care industry. In New Zealand alone, the number of hairdressers and barbers are expected to increase at a rate of 1.9% until 2021.

Look at the driving forces behind the success of cut, colour and care salons, products and equipment such as hairdressing scissors for sale in NZ.

More People are Investing in the Way They Look

Gone are the days when both men and women are shamed for making an effort to look good. The sale of grooming products is on the rise, particularly in the Asia Pacific region. Bath toiletries, including shampoos and conditioning creams, are the largest categories.

Why Hair? Because It’s the Ultimate Problem Solver

Possibly more powerful than cosmetics, hair has a remarkable impact on how men and women look. Cut, colour and style can tweak the shape and size of the face. The perfect look can even slash a few years off. Busy working women and men also report feeling less exhaustion and stress when they invest heavily in self-care, which includes health, fitness, face and hair.

A Clean Look Matters in the Workplace

The reason people hope to look their best when they step out into the world goes beyond vanity. At work, a more current hairstyle can help professionals exude more vibrancy and energy, qualities that superiors and employers associate with effectiveness.

If you are creative and passionate about hair care, it is high time for you to invest in quality salon equipment. The growth of the hair industry is showing no signs of slowing down.